ByteDance, the parent company of TikTok, is rapidly growing its share of the global market for virtual-reality headsets. That puts it squarely in competition with Facebook parent Meta. The two are already battling for social-media users and ad dollars.
WSJ tech reporter Meghan Bobrowsky joins host Zoe Thomas to discuss why ByteDance’s rise poses such a threat to Meta.
Photo: Ross D. Franklin/Associated Press
0:00 ByteDance buys Chinese startup Pico
1:10 What are people saying about Pico’s headsets?
2:25 What is Meta’s VR headset Quest like?
4:03 What does Pico’s new metaverse mean for Meta’s Horizon Worlds?
4:50 How TikTok and Meta are battling for users and advertisers
6:00 What is the difference in price and characteristics between Pico and Meta’s headsets?
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